Sales & marketing
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Your message
Template draft| Touch | Message | Actions |
|---|---|---|
| Touch 1Cold Email | Subject: A conversation about safer, simpler home care Hi [First Name], [Your Name] with HomesFirst. What is the biggest gap in your current safer, simpler home care? Protect home value and safety with less home-care coordination. Stack agreed home-care tasks, capped banked labor hours and a clear care plan; confirm scope and scheduling. Compare approved pricing against your actual emergency repair exposure and time spent coordinating home care. Predictable Care, Protected Peace of Mind. Worth a short discovery conversation to confirm the gap? [Your Name] | |
| Touch 2SMS | Hi [First Name], [Your Name] with HomesFirst. Which gap in safer, simpler home care costs you the most time? Let’s confirm the outcome, scope and next step in a five-minute review. What day and time work? Let me know if you prefer no further contact. | |
| Touch 3Value Add | Subject: Identify the care gap before it costs more time Hi [First Name], start with the facts: List the home-care tasks that consume the most time, then flag safety concerns and items that protect home value. Which would you tackle first? Scope: Banked labor hours are use-it-or-lose-it, capped at your tier maximum. They do not roll over indefinitely. Predictable Care, Protected Peace of Mind. Which priority should we evaluate first? | |
| Touch 4Break-up | Subject: Shall I close the loop? Hi [First Name], I haven't heard back, so I'll leave this here rather than keep following up. If safer, simpler home care becomes a priority, you're welcome to reconnect. No action needed if now isn't the right time. [Your Name] · HomesFirst |
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